What Is an MCN on YouTube? Top 5 Best YouTube MCNs in 2025
What Is an MCN on YouTube? Top 5 Best YouTube MCNs in 2025
If you’ve been on YouTube for a while, you might have come across the term MCN, or Multi-Channel Network. Some creators say it boosted their channel, while others call it unnecessary.
So, what exactly is an MCN? Do you really need one? And which are the best MCNs to join in 2025?
Let’s break it all down.
What Is an MCN (Multi-Channel Network)?
An MCN (Multi-Channel Network) is a third-party company that partners with YouTube creators to help them grow their channels, earn more revenue, and manage content.
MCNs are not owned by YouTube, but they work with YouTube under special agreements. They offer services like:
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Brand deals and sponsorships
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Content protection (Content ID)
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Production support
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Cross-promotion
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Rights management
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Higher RPM/CPM in some cases
In return, MCNs take a percentage of your YouTube earnings, typically ranging from 10% to 30%.
Should You Join an MCN? Pros & Cons
✅ Pros:
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Access to premium brand deals
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Faster support response
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Content protection & copyright help
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Better monetization options (sometimes)
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Tools and resources for editing, analytics, etc.
❌ Cons:
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Revenue share (less earnings for you)
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Not always transparent
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Some MCNs don’t deliver as promised
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Can lock you in contracts
Bottom line: New creators might not need MCNs. But if you're getting views, sponsorships, and dealing with copyright issues, an MCN could help.
Top 5 Best YouTube MCNs in 2025
Here are the most trusted and popular MCNs for YouTube creators right now:
⭐ 1. BBTV (BroadbandTV)
Why It’s Great:
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One of the largest MCNs globally
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Offers brand deals, custom tools, and dedicated support
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Works with creators of all sizes
Pros:
✅ Huge network, advanced tools
✅ Good for entertainment and gaming creators
Cons:
❌ Revenue split may be high for smaller creators
🔗 Website: https://bbtv.com
⭐ 2. Freedom!
Why It’s Great:
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No lock-in contract—leave anytime
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Focus on small and mid-size creators
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Offers music licensing, support, and free tools
Pros:
✅ Friendly to new creators
✅ Simple dashboard
Cons:
❌ Less access to premium brand deals
🔗 Website: https://freedom.tm
⭐ 3. Fullscreen Media
Why It’s Great:
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Works with lifestyle, beauty, and entertainment creators
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Offers marketing, editing, and content strategies
Pros:
✅ High-end brand partnerships
✅ Custom support for growing channels
Cons:
❌ Might not accept small channels
❌ May require exclusive content rights
🔗 Website: https://fullscreenmedia.co
⭐ 4. The Channel Frederator Network
Why It’s Great:
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Ideal for animation and art channels
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Offers free music library and voice acting help
Pros:
✅ Specialized support for animation
✅ Community of similar creators
Cons:
❌ Not suitable for vlogs or tech creators
🔗 Website: https://www.frederator.com
⭐ 5. ScaleLab (Now part of BBTV)
Why It’s Great:
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Offers solid analytics and monetization support
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Now merged with BBTV for more resources
Pros:
✅ Great if you want deep insights
✅ Access to BBTV perks
Cons:
❌ Fewer updates since merger
🔗 Website: https://bbtv.com
Conclusion: Should You Join an MCN?
If your channel is monetized, growing fast, and you’re starting to get sponsorship offers—or dealing with copyright issues—an MCN could be helpful. But if you’re still growing, learning SEO, and handling everything solo, you may want to wait.
Always read the contract, ask about the revenue split, and make sure there’s a way out if things don’t work.